Skechers running Shoes produces the well-known American brand that specializiruetsya in the production of shoes the youth category. Thanks to a focused class that their attention on appearance, the company tries to follow the latest fashion trends and implement in their products the latest developments of our time.
Such a great personality like Robert Greenberg, in the near 1983 he founded the production company shoes, which for a long period competed with the popular market giants — Nike and Reebok. But with the advent of 1991, the condition of the company deteriorated, and its founder made a rather difficult decision to sell the company.
After receiving a £ 100 million profit he and his son decided to continue its work on the American and world market, founding a new company with sensational today in the name of Skechers.
Since 1995 around the world began to open specialty shops. And already in 1998 the world saw the first collection of athletic shoes became extremely popular, a shining example of what are Skechers running shoes today.
In late 2000, was designed by iconic sneaker — with the sensational Shape Ups semi-circular sole. Thanks to its innovative shape during walking creates an interesting effect, combine with the swing of the gluteal muscles. Their technology allows you to correct the problem of excess weight and improve circulation.
The Huge popularity was brought to the brand advertising campaign with participation of world celebrities. For example, in early 2000, this company became the famous pop diva — Britney Spears and Christina Aguilera. After some time the main characters in the advertising campaigns of the brand has been not only singers, but also basketball players or actors. Among their number, and Kim Kardashian, which is associated with the legendary model sneakers Shape Ups, the face of the advertising campaign last she became.
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The Main lines, which focuses on youth a category of customers, are as follows:
Article in other languages:
BE: https://www.tostpost.com/be/moda/21456-kraso-k-skechers-g-starychny-shlyah-h-vartasc-v-dy.html
HI: https://www.tostpost.com/hi/fashion/12008-skechers.html
Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."
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