Flat design or Back to minimalism

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2018-03-22 02:44:10

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The Word "flat" in English means "flat". Since the advent of the so-called Flat design over the last several years continues to hold its position, occupying a leading place in the market.

How it all began

Web design since its appearance has varied a large number of times. He's come a long way from the simple and boring elements to three-dimensional, convex and almost tangible. This can easily be seen on the example change the appearance of the Windows operating system. Visual component develops in parallel with the development of technology. But new trends indicate rather a return to minimalism and simplicity.

Flat design websites

From skeuomorph to Flat design

Style, previous flat was the skeuomorph. It is a very long time was the main trend in design. A skeuomorph is a pseudo style, all elements of which mimic the appearance of real objects (address book, alarm clock), with the help of shadow, natural textures and other things. His vivid examples seen in earlier interfaces of smartphones. He started to lose its position after 2010, when the designers of large companies began to look in the direction of simplification and the development of user interfaces began to get rid of the main features of the skeuomorph is three-dimensional.

A Great visual example of the differences of styles, can serve as photo below. The image on the left is a flat design, and right - skeuomorph.

flat against the skeuomorph

Characteristic features flat style

Flat is a two-dimensional style. There is absolutely no visual effects such as smooth transitions of color, shadows, volumetric textures. In short everything that makes the image three-dimensional.

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The Main informative carry icons (Flat icon design). They should be as user-friendly when it comes to apps for smartphones. For sites same the icons are the main elements that reflect its specific character and message. As a rule, they are represented by simple geometric shapes, circle or square, with typical conventional image.

In the development of Flat-design attention is paid to colours. She should be monotonous, not Intrusive and not distracting the user. The most commonly used one solid color and a few contrasting colors. By the way, there are a variety of Internet services with sets of Flat design colors that you can use by copying the hex codes of any colors.

Flat design

No less important, and such a thing as typography (text). Due to the General simplicity of the text component stands out. This means that it should be readable and must be consistent with the overall style. This will depend on the right choice of font and color.

Examples of Flat design

Let's Start with the fact that flat side has changed the icons of many well-known Internet resources and social networks. Not so long ago giants Google and YouTube also changed its design on flat. Windows operating system, starting with eight, completely abandoned all signs of volume icons, which pleased the eye for some users in previous versions, and began to stick to Flat design. Her example was followed by mobile application developers for iOS and Android.

Widely used the advantages of Flat design one-page sites (landing pages), which plays a decisive role not pretentious appearance, and the functionality and readability.

Flat design icons

Evolution of flat design

At First, the Flat design was really completely flat, which created certain difficulties for users accustomed to convex buttons. If the skeuomorph clickability of the buttons were immediately noticeable in the first variations of flat design to determine the interactive elements didn't always work the first time.

After Microsoft launched Windows 8, designed in a flat style, not all users are able to immediately deal with the new interface and what icons they can click. The appearance of elements not pointed to a possible interaction with them. This design was convenient for mobile applications, which picked up the idea. And it is Apple in the design of iOS 7.

Example of Windows 8

However, Flat design does not stand still and develops in complexity. Today, it increasingly looks like semi-flat design or as it is called, is Flat 2.0. It began to appear the effects of depth, shadows, gradients. Depth in flat design is achieved by positioning the elements at different levels or at an angle.

Whatever it was, the style at the peak of popularity and very high demand. So if you are planning to design your website, feel free to make a choice in favor of Flat design. But if you need some missing elements to your website, on the Internet you can find a lot of Free flat UI design elements (free download), such as icons, fonts, templates, and other necessary componentsuser interface.

Pros and cons of the style

No doubt, in today's fast paced rhythm of life such a discreet informative style is more comfortable than its predecessor. Flat design has a number of advantages.

Most important, perhaps, is the rapid download of web pages. Sites that use flat design, open much faster than those that are overloaded with animations and other heavy objects. Particularly important is the load time for SEO-optimization and website promotion in the top.

The Simplified design contributes to the readability of the text and allows you to focus on the main content.

The Design looks harmonious and holistic, that creates an overall pleasant experience.

Nothing can be perfect and Flat design is no exception. For all its seeming simplicity to develop a really good flat web design is not so easy. It is likely to make it boring and unattractive. Or Vice versa, complicate things with the design and forget about functionality. The main objective in the development of Flat design is to withstand the perfect balance between beauty and usability.


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Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."

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